meet Valeria

Founder

We live in a world of perfect pictures surrounding us at all times. Without even thinking about it, we subconsciously strive for perfection and beauty. This is often difficult due to the fast pace of life, busy schedules, or just our lack of understanding how to work with our natural appearance, what techniques to use and how we can improve each aspect of our look.

 

My name is Valeria and I started to understand my calling as I faced the problem of daytime makeup. I would spend 30 minutes every morning perfecting my appearance. My passion was eyeliners and I honestly could not achieve perfect symmetry nor consistency. Unfortunately, my mood was often dependent on how I looked, and sometimes the day did not go well simply due to my unsuccessful makeup. At one point, I decided it was time to stop wasting time, engaging in useless daily art that would end up rattling my nerves. I was determined to make a change and went for it: a permanent makeup procedure. Et voila! My happiness knew no bounds; everything was so beautiful and smooth! 

I immediately decided on a lip blush permanent makeup. I always tinted my cold lip tone even colder. My specialist told me what was right for me and, as it turned out, I had been choosing a shade that was not at all suitable for me. I hadn’t the slightest clue! As a result, I had been aging my face with my poor choice of cosmetics. 

 

After the procedures, I began to receive constant rave reviews from others about my ability to apply such beautiful daytime makeup and look perfect every day. They didn't even know that it was permanent makeup! At this time, I made a decision for myself to help others become more beautiful in their own skin and free up time for what they love. Thus, in 2015, my career in permanent makeup was born. 

 

After completing individual training with one of the best masters in Europe, I successfully put my skills into practice and have since helped hundreds of women solve the problem of daytime makeup.
 

In 2018, I moved to the United States, where I continued my career, but with a new emphasis. Permanent makeup in the U.S. has taken on a deeper importance to me, as natural flaws and imperfections after injuries and surgeries can, in many cases, create insecurities, fear of ridicule, and intimacy issues. I soon realized that I could help people not only save time and look “perfect,” but also get rid of these insecurities.

We live in a world of perfect pictures surrounding us at all times. Without even thinking about it, we subconsciously strive for perfection and beauty. This is often difficult due to the fast pace of life, busy schedules, or just our lack of understanding how to work with our natural appearance, what techniques to use and how we can improve each aspect of our look.

 

My name is Valeria and I started to understand my calling as I faced the problem of daytime makeup. I would spend 30 minutes every morning perfecting my appearance. My passion was eyeliners and I honestly could not achieve perfect symmetry nor consistency. Unfortunately, my mood was often dependent on how I looked, and sometimes the day did not go well simply due to my unsuccessful makeup. At one point, I decided it was time to stop wasting time, engaging in useless daily art that would end up rattling my nerves. I was determined to make a change and went for it: a permanent makeup procedure. Et voila! My happiness knew no bounds; everything was so beautiful and smooth! 

I immediately decided on a lip blush permanent makeup. I always tinted my cold lip tone even colder. My specialist told me what was right for me and, as it turned out, I had been choosing a shade that was not at all suitable for me. I hadn’t the slightest clue! As a result, I had been aging my face with my poor choice of cosmetics. 

 

After the procedures, I began to receive constant rave reviews from others about my ability to apply such beautiful daytime makeup and look perfect every day. They didn't even know that it was permanent makeup! At this time, I made a decision for myself to help others become more beautiful in their own skin and free up time for what they love. Thus, in 2015, my career in permanent makeup was born. 

 

After completing individual training with one of the best masters in Europe, I successfully put my skills into practice and have since helped hundreds of women solve the problem of daytime makeup.

In 2018, I moved to the United States, where I continued my career, but with a new emphasis. Permanent makeup in the U.S. has taken on a deeper importance to me, as natural flaws and imperfections after injuries and surgeries can, in many cases, create insecurities, fear of ridicule, and intimacy issues. I soon realized that I could help people not only save time and look “perfect,” but also get rid of these insecurities.

 

After completing specialized training in scars camouflage, vitiligo, stretch marks, baldness and realistic areola reconstruction after breast cancer, I implemented these services in my New York-based practice. Only a few artists work with this focus. It has become my mission to master the best techniques from the masters from different countries and even improve upon what I’ve learned, making it possible for more people to feel wonderful again. In my work, I am guided by the principles of natural beauty. It is important for me that the result looks natural, and each client, after visiting my office, can forget about the problem and feel confident. My goal is to help build self-esteem and stop hiding flaws under clothes. Each case is unique and I let the emotions of each client pass through me in order to better understand the request and target the specific problem.

At the moment I am conducting practical and educational activities as a master trainer. For me, quality has always prevailed over quantity. I believe that permanent makeup cannot be taught in a 5-day group course, so I accept my students exclusively on an individual basis, passing on to them my experience and skill in a tailored manner. Permanent makeup is not just a beauty procedure; it's an affordable solution to problems that seem immense, but are perfectly correctable.

After completing specialized training in scars camouflage, vitiligo, stretch marks, baldness and realistic areola reconstruction after breast cancer, I implemented these services in my New York-based practice. Only a few artists work with this focus. It has become my mission to master the best techniques from the masters from different countries and even improve upon what I’ve learned, making it possible for more people to feel wonderful again. In my work, I am guided by the principles of natural beauty. It is important for me that the result looks natural, and each client, after visiting my office, can forget about the problem and feel confident. My goal is to help build self-esteem and stop hiding flaws under clothes. Each case is unique and I let the emotions of each client pass through me in order to better understand the request and target the specific problem.


At the moment I am conducting practical and educational activities as a master trainer. For me, quality has always prevailed over quantity. I believe that permanent makeup cannot be taught in a 5-day group course, so I accept my students exclusively on an individual basis, passing on to them my experience and skill in a tailored manner. Permanent makeup is not just a beauty procedure; it's an affordable solution to problems that seem immense, but are perfectly correctable.

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